Established in 1987, Arteriors is a leading provider of lighting, wall décor, accessories and furniture. My transition from Neiman Marcus’ retail empire to this small-yet-powerful B2B purveyor resulted in huge professional growth—Growth that extended far beyond the job description of a Sr. Graphic Designer. Each day brought new opportunity to collaborate as a team on raising revenue via strategic planning, inbound marketing and cultivating omni-channel campaigns.

Slide the homepage above and you will see the drastic design and user-experience improvements we accomplished during my three year tenure at Arteriors. Without an on-staff development team, I was able to master various platforms –including Magento, Wordpress and HubSpot while strengthening competencies in html & css.

Print Design


WINDSOR SMITH

My role at Arteriors was primarily spent on digital objectives. On occasion I was assigned to print projects, which allowed me to refresh my press production and layout design skillsets. Of the most memorable was Windsor Smith's Urban meets Renaissance Collection.

EXPLORE THE CATALOG

Leverage the BRAND

BARNEYS NEW YORK

Keeping brand standards elevated results in legendary partnerships... like the pop-up at Barney’s iconic Fifth Avenue Flagship. It was exciting to play an integral role of what I believe to be the most monumental event in Arteriors’ thirty year history. I made signage, luxe sales tags, wrote copy, assisted on-set, and worked on every digital asset for the collaboration.

GET THE STORY ON BARNEYS.COM

Set Styling

JAY JEFFERS

Explore my first introduction to the world of in-studio styling and art direction.

SEE THE SHOTS

CAMPAIGN DEVELOPMENT

THE BASE PROGRAM

From start to finish, I led the marketing development of a new initiative in hospitality design.

EXPLORE THE PROJECT

#winning

“By collaborating with my Digital Marketing Manager, we grew @ArteriorsHome’s Instagram following from 14,000 to 100,000+ in less than 24 months.”

MAIN VISION

THE LOOKBOOK

See how one concept evolved into an entire omni-channel campaign.

SEE THE EVOLUTION

Art Direction

THE UPHOLSTERY COLLECTION

From sketch to shutter, I began to gain a clear understanding of Art Direction

SEE THE CAMPAIGN

Three years of hands-on marketing experience provided the opportunity to transition my role from designer into art director; and for this I will forever be indebted to Arteriors for investing their resources in my growth as a creative professional.